Choose a Bid for Your Display Network Campaign Google Display Network bids let you get the most value from your ads by setting just the right price for your ads on the Display Network. Learn how you can use Display Network bids when you target both the Search Network and the Display Network. Search ads […]
28 Bidding on Display Network Ads Read More »
Cost-per-click (CPC) Bidding Cost-per-click (CPC) bidding allows you to set a maximum price on the cost of someone clicking on your AdWords ads. This bidding method gives you good value because you pay only when a viewer is interested enough to click your ad and learn more. Think about billboards: Advertisers pay for billboard space
Understanding Bidding Basics AdWords gives you several ways to bid for your ads, depending on what matters most to you and your business. Most advertisers focus on clicks, impressions, or conversions. Now that you’re advertising on AdWords, you probably have a clear goal in mind for your ads. If you sell coffee, maybe you want
26 Introduction to Bidding Read More »