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Please complete and return (by email) your homework no later than the assigned deadline. I prefer you complete the assignment in the email (versus an attachment) which allows me to make comments and return them to you (versus other methods). You can email the completed assignments to me at john.larson@unlv.edu. Please put your name & the class title in the subject line for proper credit.
- Read: SearchCap newsletters by SearchEngineLand.
- Create three separate Robots.txt files: 1) Block GoogleBot, 2) Block your private “downloads” folder, and 3) Block your “images” from being crawled.
- Using a fictitious client who sells vintage guitars, I would like you to create three separate sets of: post headline, title tag, and meta description using the information you’ve learned this week. Also, please let me know why you think these are great headlines in terms of marketing and search-ability.
- Write an anchor text link code example and include the nofollow attribute.